What is Cross Branding? How Collaboration Drives Business Success!

cross branding nike + apple watch

Picture this: two dynamic brands from different worlds coming together to create something spectacular, whether a particular product or service, all while crafting a captivating identity, logo design, and other branding aspects  to represent their joint venture! Cross Branding is a term that has been making waves in the corporate landscape for quite some time. […]

How to Create a Successful Social Media Strategy in 2023?

social media like in red heart and pink background

Social media has revolutionized the way we connect, communicate and share information. And no one can deny that! Whether it’s catching up with friends, discovering new trends or staying informed about the current news, social media plays an integral role in our daily lives.  One who relies on social media must curate customized strategies to […]

Purple Logos: Why Do Some Successful Companies Use Purple?

Purple logo

Color profoundly impacts our emotions and perceptions, and successful brands understand this connection between the eye and the heart. The strategic use of purple logos and an AI logo maker can evoke specific feelings and influence consumer behavior. One of the most used colors that can capture the attention of both established and emerging brands […]

Top 15 Tshirt Design Trends for Men and Women in 2023

Tshirt design - featured image

T-shirts and jeans have been a staple since the late 20th century, so you can never go wrong in pairing these two items!  No wonder why so many individuals, especially business people, are into t-shirt design, including logo design and other forms of branding. Some of them even turn this into a full-time career! Well, you can’t […]

Exploring Mixed Branding: How Combining Multiple Brands Creates Stronger Identity

the apple and nike icon placed in venn diagram with red and black background accordingly.

Traditional branding strategies have long been the go-to approach for businesses looking to establish their presence and differentiate themselves in the market. But there is a fascinating alternative that is gaining traction – mixed branding. As businesses strive to differentiate themselves, mixed branding, with its unique logo design and brand identity, has emerged as a […]

Mastering Color Theory: Using the Color Wheel as Your Guide

Mastering Color Theory Using the Color Wheel as Your Guide - Featured Image

No one knows a person who doesn’t have their favorite color. Why? Because colors make everything better! Color is a powerful tool that can evoke emotions, set moods, and communicate messages in a way that words alone often fall short. Just think about how a vibrant red can ignite passion, a serene blue can calm […]

Branding Vs Non Branding: Which Approach Is Right for Your Business?

branding vs non branding - featured image

Branding vs Non Branding. When you’re in the business for a while, you’ll know there’s a branding and non-branding approach. But what if you’re new to the industry and unsure of a white one to use for your newly-setup business? Just like any other choice in the world, each approach offers distinct advantages that can […]

From Start-Up to Success: Establishing a Strong Brand Identity

wasabi shop signboard logo mockup

You’ve come to the right place if you’re a start-up dreaming of making it big or an established business looking to revamp your identity. Building a strong brand identity (and not just logo design alone) has become more critical in today’s fast-paced digital era. With countless companies vying for attention and consumer loyalty, standing out […]

Logo Design Cost: How Much Does It Take to Design a Logo?

Logo cost by a pen and logo design elements

A logo design is a symbol usually made up of text or images that resonate with a brand. And if you try to look around you, each business offering any product or service has a logo – we bet it’s impossible to see one that has not! This is because a logo allows businesses to provide […]

Logo Maker AI Tips: Creating an Inverted Images In Logo Designs

inverted logo of rabbit logo in blue and white background

In the world of logo design, the pursuit of originality and visual impact is a constant endeavor. Every brand strives to create a logo that stands out and captures the essence of its identity. But what’s the underrated buzz technique about inverted images and flipped symbols? Think about it—by flipping an image or symbol, you […]